Homeowner’s homework – How to ensure speedy and successful sale

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Some time ago I wrote a post about the three criteria to ensure a speedy and successful sale.  Those were:

  1. Having the property priced appropriately in today’s market.

  2. Hire either a seasoned realtor or a new realtor that has adequate support.

  3. Have your property professionally staged.

We have many examples of properties that have been on the market for some time and then have successfully sold in a short period of time after having the property professionally staged.

I wanted to share another example of the importance of having all three criteria met. We were privileged to be contracted to prepare an amazing new build for a developer. The place looked great, the price seemed appropriate but the realtor was a bit of an unknown. The property sat on the market for 1 year without any offers.  At that point a new experienced realtor was hired and within a week there were multiple offers.    

My recommendation to any property owner is do your home work. When choosing your realtor ensure that he/she is giving you the correct price, has a database of purchaser, a strong marketing plan and is committed to the sale.  When choosing a staging company study their website and see if there quality and style suite your property.  

~Patti Houston, Owner

Patti Houston owner of Flüff Design & Decor

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